Idea: Lab

Are you at the very beginning?  You keep telling people, "It's just an idea."
You may not even be sure how it would ever make money, you just know there is a problem you want to solve.

We're here to help you bring it to life.

In 4 sessions with a group of other ideas, you will:
1 - Create or define a model of how the idea works, what it solves & who it helps
2 - Understand and articulate the financial model using the Economy of One
3 - Create customer profiles and prioritize how you would build your audience
4 - Build a narrative trajectory and construct the story of the idea